The process of building effective and useful business relationships can be very difficult for fitness professionals. This active (and interactive!) session explains the fundamental concepts of networking and includes activities designed to stimulate and inspire success. Discover some ingenious and clever ways to create solid networks with other professionals that will bring opportunity, credibility and quality referrals to your business.

This informative session delves into the current research on childhood obesity. It will include case studies and will provide insight on how screenings such as BMI-for-age and acanthosis nigricans are used to diagnose obesity and type 2 diabetes. Participants will walk away with several tools to use with kids (and their parents) for the purpose of improving body mechanics and implementing proper nutrition and exercise for life!

For many businesses, creating additional streams of income is a way of ensuring a continuation of their business well into the future. Participants will learn how additional income streams can assist them in generating income during particularly lean months and throughout the year, how to assess and evaluate resources for additional income stream potential and to promote services and products that complement current business endeavors.

An exercise is much more than a start position and a finish position. The outcome of an exercise is only as beneficial (or costly) as the precision with which the motions/positions are performed. It all boils down to the quality of the individual rep. Explore the influence of controlling mechanical factors such joint position, joint forces, inertia and active vs. passive support/restraint, as well as intention-based cuing. Learn to alter your clients' exercise experience. They'll be telling you, "I never felt it like that before!"

This unique and informative session will help trainers understand the psychological reasons behind "crazy" client behavior and what's going on inside their heads! Attendees will also learn about the most common mental obstacles facing clients, ways to approach and overcome them and practical strategies for leading clients to success.

Franchising is being employed by more businesses than ever before. The success rates of franchising are much higher than that of starting an independent business. This session will focus on the process of becoming a franchise owner and how to evaluate and find the right one for you. In addition, if you are considering franchising your own business, you will learn whether or not your business is right for franchising and how it is done.

Simply setting a goal for most clients is not enough to create lasting change. You'll learn the powerful 8-step Keys to an Achievable Outcome (KAO) process. Knowing what they want, why they want it, where they are now, how they will achieve it, and how they'll know they've succeeded are only five of the powerful steps in achieving anything you and your clients want.

We walk on them all day. We expect them to handle the forces of gravity and ground reaction forces. Functional exercise is dependent on proper foot mechanics, so why do we give them such little attention? In this class, you will gain an understanding of the impact muscle function has on overall foot mechanics and its relationship to overall function. We will discuss the special properties of various shoewear and orthotics.

N.E.A.T. stands for non-exercise activity thermogenesis. A complicated title for one of the most revolutionary and interesting topics of modern exercise science. This lecture will wow you with the current research and application of this amazing concept.

The leader of a department or club can make or break its success. To be an outstanding leader, it's critical to understand the difference between being a coach leader and a manager. Get a clear understanding of what makes a leader create a winning team and what qualities make a team falter and struggle.

Is integrated balance training effective at improving performance, or is it as some professionals suggest, nothing more than entertainment training used by other trainers? Join what promises to be a spirited discussion that is research based, rather than an emotional rant. Demonstrations, explanations and science will be linked to place this controversial subject into proper perspective.

Finally, one of the most comprehensive lectures ever explaining the detailed physiological and metabolic aspects of fat metabolism. Participants will learn, from a cellular perspective, the major terms of fat metabolism, the hormonal regulation of lipolysis during exercise, the effect of exercise on fat oxidation and much, much more. Six excellent programs that maximize caloric expenditure will also be presented. A must-attend session for fitness professionals wanting to optimize the weight management goals of their clients.

In an industry where there has been a major shift toward exercise rehabilitation and corrective exercises, many trainers recognize the impact they can have on those who are currently being medically managed. We have to ask ourselves, are we really prepared to work with injured clients? What impact does exercise have on an injured client and how do we know if it is even beneficial? These questions and more will be answered in this special session.

Learn a new kind of "CPR" for safe, effective and fun presentations from SilverSneakers(R), the nation's leading group exercise program for older adults. Participants will take away three new tools for proven communication, programming and retention techniques to meet the needs of older adult exercisers. Verbal and nonverbal communication, cross-functional workflow patterns and a succession for retention model will offer fitness professionals new strategies for communicating with older adults.

Endurance athletes have very special nutritional needs. Dr. Applegate will discuss training cycles and their impact on nutrient needs, macronutrient concerns, and eating and hydration strategies for competition. This session also includes menu and meal planning ideas.

Certain nutrient-packed foods can improve energy levels, protect against chronic disease and prolong a healthy life. These foods are readily available in the grocery store and can easily be incorporated into the diet. We will discuss the nutrition information and health benefits of these superfoods as well as shopping and preparation tips.

If you want to connect with the Internet-savvy client of today, it may be time to consider a more dynamic approach to developing your online presence. Your professional reach can expand beyond geographic boundaries and into a world market. Learn cost-effective ways to leverage this global audience through the Web. Develop online authority, enhance client-business communication and increase your health-fitness resources. In this lecture, we'll take a look at how popular Web features like YouTube, Blogger and Facebook have changed the way we exercise the Web.

Effective time management and client care that is centered on service is the hallmark of any successful personal training business. This session will hone in on the top 10 time management strategies that are proven to work for the busy trainer. Learn why first-rate customer service will give your business the "intangible edge" it needs to move ahead of the competition. In addition, you will learn six key elements that are closely tied to success over the long haul, how to monitor your business for quality, and how to identify the common traps that even successful trainers may fall into.

When done correctly, training two clients at one time can be extremely successful. Partner training is often more economical for your clients and can be very lucrative for you. Review some solid business ideas for partner training; plus, learn how you can effectively handle two clients by organizing and managing a challenging workout, while ensuring a client-centered environment. Training Times Two is twice the fun and double the results.