Sessions from 2007 IDEA World Fitness Convention™ Products
How to Develop a Successful and Extremely Profitable Small-Group Personal-Training Program (DVD)
Presented by Cody Sipe, MS
How to Develop a Successful and Extremely Profitable Small-Group Personal-Training Program explains how personal trainers can make more profit out of their training sessions, while increasing their level of compensation and providing a fun and exciting experience to their clients at less cost.
Nonmember Price: $44.95
Kettlebell® Concepts: Total-Body KB Blast™ (DVD)
Presented by Keli Roberts
Kettlebell® Concepts: Total Body KB Blast™ provides a comprehensive overview of the benefits of Kettlebell training to develop total-body strength and aerobic conditioning.
Nonmember Price: $44.95
Working Between the Lines (DVD)
Presented by Jennifer Renfroe
Working Between the Lines demonstrates how to work “between the lines” with this one-of-a-kind double-step workshop. The DVD features new ideas for developing and successfully teaching combinations utilizing two steps and an “aisle.”
Nonmember Price: $44.95
Strength Training for Triathletes and Runners (DVD)
Presented by Fraser Quelch
training is a crucial, yet often overlooked, training component for endurance athletes. Strength Training for Triathletes and Runners reviews the key factors involved in designing periodized strength-training programs, specifically to address the physical demands facing triathletes and runners.
Nonmember Price: $44.95
Hard Core Training (DVD)
Presented by Fraser Quelch
Core training is taken to a whole new level with this advanced workshop on suspension training. Hard Core Training provides an overview of the core structure’s anatomy and functionality, and reviews a series of innovative and demanding new core exercises that can be adapted to challenge the most advanced participants.
Nonmember Price: $44.95
Movements, Not Muscles: A Multi-Planar Approach to Training (DVD)
Presented by Fraser Quelch
The body knows only movement, not muscle. Designed to challenge the staples of traditional program organization and help personal trainers move their training efforts to a new level, this revolutionary workshop takes the elemental value of functional training and puts it into practice.
Nonmember Price: $44.95
Keynote Presentation: The New Wellness Revolution (DVD)
Presented by Paul Zane Pilzer
The future of wellness is here. Are you ready? Think you’re in the fitness industry? Think again. You’re actually on the forefront of a wellness revolution that has only just begun to explode on a global level. Unless you’re prepared for what’s to come, you’re going to miss some of the biggest opportunities of your life.
Nonmember Price: $44.95
Common Sense Guide to Mechanical Health (DVD)
Presented by Douglas Stewart
Common Sense Guide to Mechanical Health provides an overview of three factors that will help enable individuals to be mechanically healthy and remain injury free.
Nonmember Price: $44.95
Cardio for Clients With Multiple Chronic Conditions (DVD)
Presented by Cody Sipe, MS
Cardio for Clients With Multiple Chronic Conditions reviews what personal trainers can do when their clients have multiple orthopedic and chronic health conditions, and are severely limited in their abilities to perform even basic cardiovascular exercises.
Nonmember Price: $44.95
Sun Salutations: Blending Yoga Forms (DVD)
Presented by Diane Ambrosini, MA, and Kathy Lee Kappmeier, PT
The core objective of Sun Salutations: Blending Yoga Forms is to introduce ways to incorporate the main focus of many of today's most popular styles of hatha yoga while designing well-rounded classes for various populations.
Nonmember Price: $44.95
Developing a 12-Month Marketing Plan for Fitness Directors (DVD)
Presented by Sheri McMillan, MS
Developing a 12-Month Marketing Plan for Fitness Directors provides you with a step-by-step, 12-month marketing strategy with all the detailed actions needed to succeed. The DVD also details a roadmap to experiencing the financial benefits of a marketing plan that works.
Nonmember Price: $44.95
Integrating Corrective Exercise and Personal Training (DVD)
Presented by Justin Price, MA
Integrating Corrective Exercise and Personal Training shows trainers how to assess muscular imbalances and integrate corrective exercises into personal-training programs in a way that is fun, challenging, and rewarding from both an aesthetic and functional standpoint.
Nonmember Price: $44.95
The “WOW” Factor (DVD)
Presented by Krista Popowych
The “WOW” Factor explains what it takes to create a “wow” workout experience for participants. The DVD reviews the tools and techniques of instructor excellence and details what is needed to go from being a good instructor to being a great instructor.
Nonmember Price: $44.95
Connecting the Dots: Concept to Application (DVD)
Presented by Annette Lang, MS
Connecting the Dots: Concept to Application provides a detailed overview of the key factors involved in the thought process, from assessment to program design.
Nonmember Price: $44.95
“Reform Your Pilates”—Pilates Reformers for Profit (DVD)
Presented by June Kahn
“Reform Your Pilates”—Pilates Reformers for Profit presents an overview of the key factors involved in developing a profitable Pilates reformer program for a facility and defines just what it takes to get this effective and profitable program off the ground.
Nonmember Price: $44.95
It’s What You Don’t Say That Counts (DVD)
Presented by Shannon Griffiths-Fable
Some instructors have it…you can’t put your finger on the quality that elevates their classes from a workout to an experience, yet it obviously exists. It’s What You Don’t Say That Counts provides an introductory overview to NLP, neuro-linguistic programming, and explains how these communication techniques can be integrated to improve client and member retention.
Nonmember Price: $44.95
Intuitive Eating: Empowering Clients to Trust Themselves (DVD)
Presented by Tiffany Crate, MS
Intuitive Eating: Empowering Clients to Trust Themselves identifies and discusses several skills that can help the clients of personal trainers reconnect with their intuition and identify what foods honor their energy and optimal body size, while reigniting their passion and love for food.
Nonmember Price: $44.95
Metabolic Training (DVD)
Presented by Don Bahneman, MS
Metabolic Training explains and demonstrates how personal trainers can advise workouts that are geared toward maximizing benefits and minimizing time, while achieving serious results.
Nonmember Price: $44.95
Pumping Nothing (DVD)
Presented by Alex McMillan
In reality, most personal trainers and group fitness instructors often don’t have a lot of equipment to choose from when designing muscle-conditioning workouts. Pumping Nothing provides an overview of a variety of exercises for the lower body, upper body, and core using absolutely no equipment at all.
Nonmember Price: $44.95
Core Training: From Science to Movement (DVD)
Presented by Annette Lang, MS
Core Training: From Science to Movement reviews the research regarding spine and core stabilization and explains how this information translates to the personal-training session.
Nonmember Price: $44.95
Sports Stretch With Resist-A-Ball® (DVD)
Presented by Carol Murphy
Sports Stretch With Resist-A-Ball® details how to use a Resist-A-Ball to perform appropriate stretches specific to many popular sports, including golf, tennis, running, and basketball. The DVD explains how to use the ball to develop controlled mobility and dynamic stability, which will help create strong, fluid movement.
Nonmember Price: $44.95
Functional Food: Dietary Management of Cholesterol (DVD)
Presented by Jenna A. Bell-Wilson, PhD, RD, LD
Helping individuals manage their cholesterol through lifestyle and dietary modifications is an important step toward maintaining a healthy heart. Functional Food: Dietary Management of Cholesterol reviews the research behind saturated fat, plant sterol-containing foods, oats, and polyunsaturated fats for cholesterol management.
Nonmember Price: $44.95
B.I.T.S. and Pieces (Step Ball Interval Training) (DVD)
Presented by Abbie Appel
With a special focus on interval training, B.I.T.S. and Pieces (Step Ball Interval Training) features a workshop that combines creative step choreography with high-intensity, athletic-based drills on the stability ball.
Nonmember Price: $44.95
Cancellations, Excuses, and Unrealistic Expectations (DVD)
Presented by Nicki Anderson
Tired of your clients canceling halfway through their training package? Frustrated with their lack of motivation? Cancellations, Excuses, and Unrealistic Expectations details the real reasons clients don’t meet their goals and how personal trainers can turn the situation around.
Nonmember Price: $44.95
Tools for Training the Torso (DVD)
Presented by Alex McMillan
Using medicine balls, stability balls, Gliding™ discs, the BOSU® Balance Trainer, and the step, Tools for Training the Torso explains and demonstrates a variety of exercises that target the torso.
Nonmember Price: $44.95


























