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Presented by Justin Price, MA
This DVD features IDEA Personal Trainer of the Year Justin Price sharing over 30 of his best exercises for eliminating lower-back, hip, shoulder, knee, neck, foot and ankle pain caused by common musculoskeletal imbalances.
Item: CPT010
Members Save: $4.00 (10%)
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Presented by Justin Price, MA
This DVD features IDEA Personal Trainer of the Year Justin Price as he provides fitness professionals with a detailed, step-by-step process for identifying common musculoskeletal imbalances in the human body.
Item: CPT011
Members Save: $7.00 (10%)
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SPECIAL OFFER
Save 20% When You Purchase All Three Books!
Put together 3 key aspects of personal training with this 3 IDEA Resource Series package. Plus, you'll save 20% when you purchase all three books!
Item: C899063
Members Save: $24.00 (33%)
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By Kathy Corey
Build a healthy core by combining yoga, Pilates, tai chi, stability ball and weight training exercises. Learn the most effective abdominal exercises, stretches, poses and workout routines for total core conditioning.
Item: CCORE
Members Save: $1.69 (10%)
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By Jim Gavin, PhD
This continuing education course is a dynamic blend of personal training and life coaching. You’ll learn sophisticated communication and facilitation skills to help your clients achieve positive behavior change and establish specific expectations for personal growth and sustained active living.
Item: C895105CEC
Members Save: $10.00 (5%)
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52 Ways to Strengthen Your Body
By Joan Pagano
Shape up without bulking up, and get a strong, feminine body, in the gym or at home. This deck includes workouts that will boost your metabolism so you can burn calories even when not working out.
Item: C895098
Members Save: $1.30 (10%)
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A Personal Trainer’s Guide to Doing Business with the Medical Community
By Anthony B. Carey, MA
This book provides the roadmap you’ll need to work in cooperation with the medical community. Learn strategies to develop long-term, trusted relationships with key medical professionals as Anthony Cary shares with you more than 12 years of experience working hand in hand with medical professionals.
Item: C895103
Members Save: $5.00 (20%)
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Presented by Abbie Appel
With a special focus on interval training, B.I.T.S. and Pieces (Step Ball Interval Training) features a workshop that combines creative step choreography with high-intensity, athletic-based drills on the stability ball.
Item: C910087
Members Save: $10.00 (22%)
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Presented by Todd Durkin, MA
This DVD details a comprehensive workout program for teaching selected motor skills. Employing the same techniques and protocols used by professional athletes, the workout program emphasizes proper form, proven techniques and a diverse array of drills to enhance speed, agility and quickness.
Item: C910029
Members Save: $10.00 (22%)
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A Pilates Approach to Building Superb Abdominals
By Colleen Craig
Learn innovative abdominal exercises to help tone the abdomen, improve posture, and build a strong back using the large and small exercise ball. This book presents over 100 exercises for all levels of fitness, including some of the key powerhouse-builders from the Pilates Method, all of which have been adapted specifically to the ball.
Item: C895056
Members Save: $1.80 (10%)
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Presented by Fraser Quelch
TRX® Suspension Training Techniques for Functional Strength, Core Conditioning, and Flexibility reviews why some of the most accomplished athletes in the world are using this new and effective training modality to help improve their performance. The DVD explains the basics behind suspension training and offers solutions for anchoring the unit, as well as new exercises for every skill level.
Item: C910130
Members Save: $10.00 (22%)
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Presented by Don Bahneman, MS
Metabolic Training explains and demonstrates how personal trainers can advise workouts that are geared toward maximizing benefits and minimizing time, while achieving serious results.
Item: C910077
Members Save: $10.00 (22%)
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Presented by Todd Durkin, MA
This DVD offers a hands-on demonstration of a dynamic fitness workout routine that combines cardiovascular conditioning, functional sports training and conditioning exercises, and calisthenics using bodyweight and partners—all while singing military Jody cadences.
Item: C910028
Members Save: $10.00 (22%)
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Presented by Jacques Henri Taylor
Why does an exercise work for some people and not for others? Force and the Nervous System: You Have a Lot of Nerve answers this and other questions in order to help fitness professionals to get more from the training techniques and regimens that they currently employ. The DVD also explores how the nervous system orchestrates muscular contraction and how it interacts with the immune system to affect the strength of contractile tissue.
Item: C910131
Members Save: $10.00 (22%)
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Presented by Annette Lang, MS
Connecting the Dots: Concept to Application provides a detailed overview of the key factors involved in the thought process, from assessment to program design.
Item: C910093
Members Save: $10.00 (22%)
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Presented by Keli Roberts
Learn a medicine ball strength training program that incorporates exercises and drills that can be performed individually or with a partner and are suitable for both group and personal training. This DVD features a hands-on training session that explains and demonstrates the critical body alignment, movement pattern, exercise progression and cuing techniques for each exercise.
Item: C910025
Members Save: $10.00 (22%)
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Presented by Mark Baines, MS
Examine the key factors involved in determining the optimal blend of aerobic exercise intensity versus time for recovery. In a manner that is easy to understand and apply, this DVD details how individuals can know whether they are exercising too hard or not enough. The DVD also presents an overview of a physically active individual’s hydration, nutrition program and sleep needs.
Item: C910030
Members Save: $10.00 (22%)
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Presented by Beth Wolfgram, MS, RD
Adhering to sound nutritional practices is an essential part of any well-considered fitness program. Unfortunately, some fitness professionals are confused about how much and what types of nutrition information they should give to their clients. Scope of Practice…Where Fitness Ends and Nutrition Begins discusses what a proper scope of practice involves and provides practical tips to help fitness professionals educate their clients about healthy eating, while staying within their professional boundaries.
Item: C910133
Members Save: $10.00 (22%)
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Presented by Annette Lang, MS
Core Training: From Science to Movement reviews the research regarding spine and core stabilization and explains how this information translates to the personal-training session.
Item: C910098
Members Save: $10.00 (22%)
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Presented by Annette Lang, MS
Presents an insightful overview of the importance of core integrity and how to develop it in a variety of positions, with or without equipment. This DVD features explanations and demonstrations of several exercise options using core integrity to enhance shoulder stability, balance, power and full-body movements.
Item: C910021
Members Save: $10.00 (22%)
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By Douglas Brooks, MS
This practical guide to personal training contains something for every trainer. Whether you’re starting, running or growing a personal training business or career, this will be an essential tool to help you solve the daily organizational and business challenges of personal training.
Item: C895050
Members Save: $7.00 (10%)
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Presented by Fraser Quelch
Getting Serious About Functional Training reviews the concepts underlying functional training and explains why they pose challenges for many traditional training methods. The DVD explores why “posture first” training helps address compensation and mobility issues before performance and offers a hands-on approach to integrated multijoint training that identifies ideal movement speeds.
Item: C910134
Members Save: $10.00 (22%)
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Presented by Alex McMillan
In reality, most personal trainers and group fitness instructors often don’t have a lot of equipment to choose from when designing muscle-conditioning workouts. Pumping Nothing provides an overview of a variety of exercises for the lower body, upper body, and core using absolutely no equipment at all.
Item: C910073
Members Save: $10.00 (22%)
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Presented by Alex McMillan
This DVD presents a comprehensive overview of the basic fundamentals and techniques involved when working with medicine balls. Learn how to design and implement a progressive fitness workout routine featuring a number of full-body partner exercises designed to enhance power, speed and muscle conditioning.
Item: C910027
Members Save: $10.00 (22%)
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How to structure your pricing, payment and customer service policies
By Susan Cantwell is owner of The Fitness Specialists Personal Training
In detail, the administrative and client management policies that will make your business profitable and your client relationships smooth. Learn the effective building blocks for operating the business: pricing and payments, client contracts, business systems, and record keeping.
Item: C899002
Members Save: $3.00 (12%)
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Presented by Annette Lang, MS
Expanding business and income options demands creativity. Partner and small group training is not only an efficient way for personal trainers to increase their income, it can attract potential clients who might otherwise not have been attracted to private personal training.
Item: C910135
Members Save: $10.00 (22%)
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Presented by Alex McMillan
Using medicine balls, stability balls, Gliding™ discs, the BOSU® Balance Trainer, and the step, Tools for Training the Torso explains and demonstrates a variety of exercises that target the torso.
Item: C910076
Members Save: $10.00 (22%)
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Presented by Alex McMillan and Sherri McMillan, MSc
This DVD presents an overview of a practical, hands-on workshop that reviews the basics of working with small stability balls and features innovative strength exercises designed to improve balance, core stability and muscle conditioning.
Item: C910026
Members Save: $10.00 (22%)
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By 11 experts, including Jay C. Kimiecik, PhD, Matt Church and Nicki Anderson
Learn how to translate the research on exercise motivation and adherence into practical techniques you can use with clients tomorrow in this IDEA Resource Series. Includes creative programming ideas and tips from the top trainers on how to keep clients.
Item: C899023
Members Save: $10.00 (33%)
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Presented by Joseph Signorile, PhD
Periodization has been used to help optimize training responses in athletes for decades. Featuring a hands-on demonstration, Periodization for Everyone links the scientific to the practical and explains how fitness professionals can apply this powerful tool to provide maximal benefits and functional improvement for their clients, regardless of their age or fitness level.
Item: C910136
Members Save: $10.00 (22%)
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Presented by Carol Murphy
Sports Stretch With Resist-A-Ball® details how to use a Resist-A-Ball to perform appropriate stretches specific to many popular sports, including golf, tennis, running, and basketball. The DVD explains how to use the ball to develop controlled mobility and dynamic stability, which will help create strong, fluid movement.
Item: C910086
Members Save: $10.00 (22%)
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Presented by Abbie Appel
Based on the concept that balance is developed from the inside out, this DVD explains how to train the core for improved overall balance. The DVD details conventional and unconventional methods for strength training the core using tubing.
Item: C910023
Members Save: $10.00 (22%)
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By Lawrence A. Golding, Ph.D., FACSM, and Scott Golding, M.S
Comprehensive and meticulous, this groundbreaking text is a must for any fitness professional. For each muscle in the body, the book includes a detailed illustration that uses color to highlight the muscle. The accompanying CD-ROM applies each of the muscles and body actions described in the book to nearly 300 specific exercises and over 100 movement-related activities.
Item: C895055
Members Save: $6.00 (10%)
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Presented by Annette Lang, MS
By observing a movement actively, passively, toward gravity, away from gravity, with different lever length, and other changing variables, fitness professionals can get a better idea of precisely what their clients need. The Never-Ending Looking Glass of Movement examines three different movement patterns performed in numerous ways, and details a specific thought process that fitness professionals can utilize to better identify the possible missing links in their clients’ progress.
Item: C910137
Members Save: $10.00 (22%)
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Presented by Justin Price, MA
Integrating Corrective Exercise and Personal Training shows trainers how to assess muscular imbalances and integrate corrective exercises into personal-training programs in a way that is fun, challenging, and rewarding from both an aesthetic and functional standpoint.
Item: C910082
Members Save: $10.00 (22%)
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By Douglas Brooks, MS
Put the “practical” into the latest scientific principles and theories related to resistance training with proper lifting technique for over 100 upper body, lower body and trunk exercises.
Item: C899045
Members Save: $3.00 (10%)
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By Lorne Goldenberg and Peter Twist
Develop strength, power, coordination, balance and core stability using these medicine ball and stability ball exercises. Includes a companion DVD that shows how to perform the most complex and advanced exercises.
Item: C895077
Members Save: $2.10 (10%)
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Presented by Bob Esquerre, MA
All factors considered, everyday consumers, who can potentially be or who are actually utilizing the services of a fitness professional, are becoming better educated. In the process, they are better able to assess their own needs and discern substance from hype. Journey to Success: How to Sell Without Selling! explains how easy it is for personal trainers to master the art of building relationships and sell without really selling—so much so that their clients might actually be “happy” about spending their hard-earned money on fitness services.
Item: C910139
Members Save: $10.00 (22%)
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Presented by Fraser Quelch
The body knows only movement, not muscle. Designed to challenge the staples of traditional program organization and help personal trainers move their training efforts to a new level, this revolutionary workshop takes the elemental value of functional training and puts it into practice.
Item: C910096
Members Save: $10.00 (22%)
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By Lizbeth Garcia
The exercise ball has reached new heights of popularity in both gyms and homes, mainly because it's easy to use, effective and fun! In this book, ball expert Lizbeth Garcia shows you how to use the ball to boost metabolism, build muscle and lose weight.
Item: C895076
Members Save: $2.00 (10%)
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